It never ceases to amaze me how inspirational and driven my dearest friends are. Heatherjean is one such person. I’ve mentioned Heatherjean and her socially-focused, entrepreneurial mission – Proxy Apparel – before in a previous post.

It has been humbling to witness her navigate such a life (and world) changing journey, continually standing by her convictions, only to find herself at such a critical and defining juncture. Read more and join Heatherjean’s journey (@proxybird):

Dearest Friends and Family,

Today is a historical day in the life of Proxy Apparel. As you have all provided me with immense personal support in my efforts to translate Proxy from a dream to an investor ready, scalable business, I write to inform you that Proxy is ready for its debut. I wouldn’t be here without you.

After two years of diligent research and data collection, field visits to cooperatives and completed design and product development, I have created a bootstrapped go-to-market plan that includes the 2010 launch of Proxy’s Spring and Fall signature collection. The signature collection Hummingbirds, designed specifically for Gen Y/X women, features fashion-forward blouses, dresses and accessories produced by women-owned cooperatives in the Americas. As you know I have invested the time necessary to develop strong partnerships with Proxy’s production partners as well as put in place a talented team of individuals to bring this plan to successful fruition. Proxy’s development is the accomplishment of many incredible people.

Continue reading »